UA Manager at Gismart

ABOUT THE PROJECT

MyGrowth is a personal development app that makes continuous learning simple and engaging by offering daily micro-lessons, practical exercises, and habit-building activities that fit easily into a busy day.
MyGrowth makes it easy to stay consistent, helping users acquire new skills, educate themselves, and grow their careers in just a few minutes per day.

REQUIREMENTS

– Proven User Acquisition experience
– Ability to work effectively with creative managers
– Excellent research skills, including audience analysis, competitor research and performance marketing channels
– Structured thinking and strong project management skills
– Ability to present research findings and ideas clearly and persuasively
– Data-driven and analytical approach
– Upper-Intermediate English level
– Would be a plus Copywriting experience
– Experience working with funnels (or funnel optimization)

RESPONSIBILITIES

– Own the User Acquisition process within the team, including campaign launches, day-to-day management, performance analysis, and ongoing optimization
– Take a data-driven approach to analyzing campaigns, funnels, and creatives on a daily basis and develop clear “rules of engagement” for advertising campaigns
– Generate creative ideas in collaboration with SMM, PMM, and GM
– Conduct audience research from a performance marketing perspective, including demographics, interests, behaviors, and pain points
– Organize brainstorming sessions and develop marketing hypotheses (creatives, funnels, ad campaigns) with PMM, CMM, and GM

WHAT WE OFFER

– Corporate Events Despite being remote-first, we love meeting up in person, so we often organize events in our Gismart hubs
– Learning & Development Growth is our top priority, so we’ll cover 70% of your professional development courses and 100% of your English language courses
– Mental & Physical Health We provide health insurance, sports and psychotherapy reimbursement
– Time Off Policy 18 days of paid vacation, 3 paid personal days, plus 1 day for each year at Gismart
– Flexible Public Holidays We have 6 fixed public holidays per year and allow you to pick 5 more whenever you want
– Sick Leave 100% Sick Leave Compensation
– Personal Equipment Policy You can use our corporate devices or work on your own laptop and get a monthly depreciation compensation
– Remote-First Work Work from home anywhere in the world, in one of our Gismart hubs, or in a coworking space, which we’ll pay for

COMPENSATION & BENEFITS

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