Marketing Creative Producer at Moon Active

ABOUT THE PROJECT

We are looking for a data-driven Marketing Creative Producer to join our Marketing Creative team. In this role, you will act as the bridge between high-level creative strategy and execution, driving the production of high-impact marketing assets for our top-grossing mobile games.

REQUIREMENTS

– 3 years of experience in a Creative Producer or Marketing Strategy role within the mobile gaming or performance marketing industry.
– Proven experience writing detailed creative briefs for design and animation teams.
– Strong understanding of mobile marketing KPIs (CTR, IPM, ROAS, Retention) and the ability to interpret data to drive creative decisions.
– Excellent communication skills, with the ability to articulate complex creative ideas to both artistic and technical teams.
– Experience working in a high-volume, fast-paced production environment.
– Fluent English (Written and Spoken) – Essential for brief writing.

RESPONSIBILITIES

– Translate the department’s strategy into actionable briefs by personally creating gameplay ideation mockups, game mechanics wireframes, and AI vibe-coded prototypes to visually define the narrative, hooks, and psychological triggers for all video and static creatives.
– Partner with Art and Animation Leads to oversee the implementation of concepts. You will provide the creative direction and vision, while relying on the Leads to manage technical execution and artistic quality.
– Work closely with Project Managers to align creative concepts with production capacity and timelines, ensuring a seamless workflow from ideation to delivery.
– Analyze creative performance reports (provided by the UA team) to extract actionable insights. You will use this data to refine future briefs, identifying what works, what doesn’t, and how to optimize for KPIs like IPM and CTR.
– Conduct ongoing competitor research and market analysis to identify new trends, mechanics, and visual styles that can be adapted into our creative roadmap.
– Drive a continuous feedback loop. You will not just launch campaigns but actively manage the iteration process, creating variations of winning concepts to maximize longevity and scale.

WHAT WE OFFER

– Be part of a leading global mobile gaming company with a unique product enjoyed by millions;
– Thrive in an exceptional, innovative, and dynamic environment;
– Enjoy full transparency and open communication with talented colleagues across teams;
– Take advantage of tremendous opportunities for professional growth and career advancement within a rapidly expanding company;
– Influence and help build personalized product experiences that impact millions of users worldwide.

COMPENSATION & BENEFITS

– Generous compensation; paid vacation and sick leave;
– Extensive medical and life insurance coverage for you and your family;
– CrossFit running classes at the office and MultiSport card;
– Comfortable and modern office located on Królewska 16 street in Warsaw;
– Free daily breakfasts and lunches, and a fully stocked kitchen with snacks and fruits;
– Latest tech equipment, including macOS devices;
– Training Development Tuition reimbursement;
– Friend Referral Program with generous bonuses;
– Fun and collaborative workplace culture with regular Friday Happy Hours and team gatherings;
– Relocation bonus for candidates moving to Warsaw;
– Bicycle and Car parking;